Creating a new brand identity and website for Vintage Revelations

Vintage Revelations

Acorn2Oak, a home care provider has been a client of ours for sometime so when they decided to form a new business - Vintage Revelations - It was only natural that they turned to Joist Software for our help.

Acorn2Oak supplies home carers to local organisations including the NHS and councils to provide in home support for their residents. They wanted to set up a separate arm of the business targeting the private in-home care market. The new business run by two of Acorn2Oak’s former directors would be called Vintage Revelations and required a new website and branding targeting the high end luxury market.

The website needed to be different to the Acorn2 Oak Brand and a website was required that would be visually appealing, functional, and also accessible to their target audience - the elderly, those with disabilities, and their families.

Crafting an accessible Website For a Domestic Care Agency

To meet the needs of the project Joist collaborated with a designer to develop a comprehensive brand identity for Vintage Revelations, including a unique tone of voice that aligned with the target market. Vintage Revelations requested the same website layout be used as that used on the successful Acorn2Oak website, maintaining a familiar layout while incorporating the new brand elements.

Key Features:

Distinct Branding: A new brand identity that differentiated Vintage Revelations from Acorn2oak and appealed to the high-end private market.
Accessibility: The website was designed to be accessible to users with disabilities, including the elderly, by using larger fonts, supporting screen readers, and enabling voice navigation.
Visual Appeal: The website was visually appealing and functional, providing a positive user experience.
Collaboration and Trust: Leveraging the established trust between Joist and the client, the team was given autonomy to execute the project, with minor feedback incorporated in the final stages.

The Finished Project: A Seamless Blend of Familiarity and Fresh Design

With comprehensive branding and the building of a new website, Vintage Revelations successfully launched, presenting itself as a premium option in the world of personal in-home care The new website has helped to establish the brand and attract the desired target market by providing foundations from which the business can grow from. Initial client feedback from Vintage Revelations has also been incredibly positive, with the director’s comments reiterating their love for the new brand and website.

view the finished project

Brilliant service, Joist Software are my go-to people when I have a project I need started, whatever the need a website, custom software or branding guidelines Packages they are ready to help. Straight forward quotes and no surprises along the way. First Choice every time

Jamie Rogers, Director, Vintage Revelations

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To help you understand how Joist can help your business, here are the areas that we specialise in:

Business Websites

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Mobile Apps

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Design Studio

Our Design Studio is able to produce high quality designs for your business including brand design, logo design, banners and large format, and even vehicle branding.

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We've been awarded the Innovation in Business, Technology Innovator Awards 2022 and 2023 "Best Mobile App Developer in the South West" and Gaming and Development Awards (2023) "Best Bespoke Web & Software Development Company 2023".

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